Search campaigns
Text ads on the searches that signal intent, like 'dermatologist near me' or 'CA firm in Pune'.
Services / Paid ads
Google Search Ads
Be the first answer when someone searches for what you offer.
Search ads reach people at the exact moment they are looking. We build campaigns around the searches that turn into customers, and keep cutting the ones that only cost money.
How it works
When someone types a search into Google, an auction decides which ads appear above the results. You only pay when someone clicks. We choose the searches worth bidding on, write ads that match what the person typed, and send them to a page built to turn that click into a call or form.
01
Keyword research
We list what your buyers actually search for, how often, and what each click is likely to cost.
02
Campaign build
Tight ad groups, matching ads, call and location extensions, and a list of searches to exclude from day one.
03
Conversion tracking
Calls, forms and WhatsApp clicks are tracked, so Google learns which clicks bring real leads.
04
Search-term pruning
Every week we review what people really typed and block the irrelevant searches that waste budget.
What’s included
The pieces we set up and run for you, depending on what your business needs.
Call ads
Ads that put a call button first, for businesses where a phone call is the fastest way to book.
Location targeting
Ads shown only within the area you can serve, with your address and directions.
Landing pages
A focused page for each campaign so the visitor sees exactly what they searched for.
Who it’s for
- Services people search for when they need them right now
- Businesses with a defined service area
- Anyone who wants leads with clear intent, not just awareness
What you get each month
- Keyword plan and campaign build
- Conversion tracking for calls and forms
- Weekly search-term cleanup
- Monthly report: cost per lead by keyword
Common questions
Still unsure? Ask us directly, we reply within a working day.
Do I pay for every time my ad is shown?
No. On search campaigns you pay only when someone clicks your ad.
Why not just do SEO instead?
SEO takes months to build and is free per click once it works. Search ads bring enquiries from the first week. Many businesses run ads while SEO grows.
Can I stop the ads anytime?
Yes. Campaigns can be paused at any time, and the account stays yours.
Do you need a new website?
Not always. If your current page is slow or unclear, we will suggest a simple landing page because it usually lowers the cost per lead.
Pairs well with
Channels work better together. These usually run alongside Google Search Ads.
Ready when you are
Leads on loop.
Tell us about your business. We’ll show you where leads are leaking and what we’d fix first, free.