Services / Web & automation

Analytics & reporting

Cost per lead and cost per booking, by channel. No vanity metrics.

Likes and impressions don't pay bills. We set up tracking that connects your marketing spend to enquiries and bookings, and send a clear monthly report you can read in five minutes.

Google Analytics

How it works

Good reporting starts with good tracking. We set up analytics, conversion tracking and lead-source tagging so every enquiry is linked to where it came from. Then we bring it together in one dashboard that shows what you spent, what it brought in, and what we will change next month.

01

Define

Agree which numbers matter: enquiries, bookings, revenue, cost per result.

02

Track

Analytics, pixels, call tracking and UTM tags set up and tested.

03

Dashboard

One live view of spend and results across channels.

04

Review

A monthly report and call: what worked, what didn't, what's next.

What’s included

The pieces we set up and run for you, depending on what your business needs.

Tracking

Conversion tracking

Forms, calls and WhatsApp clicks tracked on every channel.

Dashboard

Live dashboard

Spend, leads and cost per lead in one place, always up to date.

GA4

Google Analytics setup

Clean GA4 setup with the events that matter.

Report

Monthly report

Plain-language summary with decisions, not just charts.

Who it’s for

  • Businesses spending on marketing without clear numbers
  • Owners who want one simple monthly view
  • Teams running several channels at once

What you get each month

  • Tracking audit and setup
  • Live dashboard
  • Monthly report and review call
  • Recommendations for next month
Get a plan for your business

Common questions

Still unsure? Ask us directly, we reply within a working day.

What is a vanity metric?

A number that looks good but doesn't tell you about business results, like impressions or followers on their own.

Do I need to understand analytics?

No. Our reports are written in plain language with clear next steps.

Can you track phone calls?

Yes, with call tracking numbers or click-to-call events, depending on your setup.

Is this included with other services?

Basic reporting is included with every service. This is for deeper, cross-channel tracking.

Ready when you are

Leads on loop.

Tell us about your business. We’ll show you where leads are leaking and what we’d fix first, free.